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2013 Trend Prediction: The NEW Reality

Move over Dancing with the Stars, a new reality show phenomenon will be making waves come 2013!  Who wants to see B-list celebrities learning the mambo or fox trot when we can see them doing jackknives...

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2014 Trend Prediction #2 – The End of the Album

Those that know me are aware how my thoughts become consumed by the release of a new Britney Spears album. What many don’t realize is that I also I find myself interested by the trend of album sales...

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30 YEARS AGO

The story of the arrest, trial and execution of John Wayne Gacy in the late 70’s early 80’s is part of Chicago History.  He certainly affected lots of lives – not just the young victims, but also the...

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HOUSE OF MARLEY

Working together for a better world, renowned reggae musician Bob Marley’s Family, along with HoMedics, tapped Zapwater Communications to handle the media relations and social media initiatives for...

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HALO [FOR MEN]’S NIGHTMARE ON ELM STREET

One, Two, Freddy’s coming for you! Filmed in Chicago last summer, the anticipation is building in the city for Michael Bay’s latest horror movie remake of A Nightmare on Elm Street. To coincide with...

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